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Fine & Country goes into interior design

International estate agency brand signing up UK licensees for major new design and development offering...

Global estate agency brand Fine & Country has rolled out a whole new interior design and development offering, pulling together a network of UK design studios and practices under a single banner.

Alice Barrington-Wells

Headed up by Carter Wells founder Alice Barrington-Wells, Fine & Country Interior Design is currently licensing a fleet of architects, staging specialists, decorators, builders and project managers to serve up advice and services to Fine & Country customers across the firm’s five-continent network.

Based out of an HQ in Parsons Green, the new office is being billed as “the property network’s primary port of call for all enquiries in relation to any property refurbishment” and licensees will have access to the full weight of F&C’s marketing heft, as well as the use of showrooms worldwide – including the international Head Office on Park Lane.

Firms will have their own account manager to make sure they’re making the most of the relationship, which promises exposure and promotion nationally and internationally; a local, regional, national and international networking and referral facility; access to a digital “members hub” for keeping track of new developments; and a dedicated in-house studio to help create new designs and marketing material. A new website has also been set up to show off case studies and portfolios.

Here’s the full list of services being offered:

  • Architectural services (RIBA)
  • Interior design and decoration
  • Staging, styling and dressing
  • Building works: From a complete new build to period property refurbishments, including M&E and audio visual installations
  • Permissions to commence work: planning permission, listed building consent, party wall agreements and more
  • Lighting design
  • External alterations and improvements including hard landscaping (budget assessment and control)
  • Project management and project coordination
  • Bespoke furniture and joinery design
  • Art consultation

Alice Barrington-Wells CEO of Fine & Country Interior Design: “Fine & Country Interior Design is a ground-breaking relationship between the property sector and the interior design sector. By building this network of professional interior designers, it gives developers, investors and home owners the confidence to ensure that when you’re working with an interior designer, you’re working with someone who understands design and the property world too.”

David Lindley, CEO of Fine & Country: “We have been privileged to work with Alice and her team during the launch of Fine & Country Interior Design. It is excellent for our customers, our offices and the brand, as it offers a bespoke service to our customers around the world. It builds the bridge between the property and interior design industry and we are looking forward to seeing this partnership continue grow.”

The Fine & Country network currently includes around 300 branches across the UK, France, Spain, Dubai, Australia, Malta, Portugal, Italy, South Africa, Namibia and West Africa.

fineandcountry.com/interior-design

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